Marketing quotes, aphorisms, ideas, criticisms, news and strategies about one of the most important activity in the world of international commerce and trading.
The true language of commerce is the natural conversation between human beings.
Carl William Brown
Business has only two functions – marketing and innovation.
Milan Kundera
When you are a great scholar of stupidity, logics and marketing, you can do practically everthing, from business to trading, from spiritual research to artistic criticism.
Carl William Brown
The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.
Peter Drucker
Every major industry was once a growth industry. But some that are now riding a wave of growth enthusiasm are very much in the shadow of decline. Others that are thought of as seasoned growth industries have actually stopped growing. In every case, the reason growth is threatened, slowed, or stopped is not because the market is saturated. It is because there has been a failure of management.
Theodore Levitt
Creativity is thinking up new things. Innovation is doing new things.
Theodore Levitt
Our first goal is to create and cultivate a unique and innovative online network inspired from international managers, artists and scientists from all sectors in order to enhance real and effective marketing and communication. Our main goal is to promote all the different branches of relationships to foster professional, intellectual and creative growth of the various actors of culture and economy, as well as contribute to the practical solution of specific problems related to professionalism and the existence of each of them. Aware of the fact that if you do not make works really great, and if you think only of mere money, in a few years all our efforts will be gone and no one will remember us!
Carl William Brown
Whatever you do the Daimon Club for sure can do something for you too, of course, and together we can do so much more! Join us!
Carl William Brown
There is probably a perverse pride in my administration… that we were going to do the right thing, even if short-term it was unpopular. And I think anybody who’s occupied this office has to remember that success is determined by an intersection in policy and politics and that you can’t be neglecting of marketing and P.R. and public opinion.
Barack Obama
For a truly effective social campaign, a brand needs to embrace the first principles of marketing, which involves brand definition and consistent storytelling.
Simon Mainwaring
The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.
Peter F. Drucker
The sole purpose of marketing is to sell more to more people, more often and at higher prices. There is no other reason to do it.
Sergio Zyman
The aim of marketing is to make selling superfluous.
Peter Drucker
What really decides consumers to buy or not to buy is the content of your advertising, not its form.
David Ogilvy
Content is the reason search began in the first place.
Lee Odden
Content isn’t King, it’s the Kingdom.
Lee Odden
And let’s be clear: It’s not enough just to limit ads for foods that aren’t healthy. It’s also going to be critical to increase marketing for foods that are healthy.
Michelle Obama
Information technology and business are becoming inextricably interwoven. I don’t think anybody can talk meaningfully about one without the talking about the other.
Bill Gates
A business that makes nothing but money is a poor business.
Henry Ford
People want economy and they’ll pay almost any price to get it.
Lee Iacocca
The selfish spirit of commerce, which knows no country, and feels no passion or principle but that of gain.
Thomas Jefferson
In business, the competition will bite you if you keep running, if you stand still, they will swallow you.
William Knudsen
Entrepreneurs are simply those who understand that there is little difference between obstacle and opportunity and are able to turn both to their advantage.
Victor Kiam
Affiliate marketing has made businesses millions and ordinary people millionaires.
Bo Bennett
Don’t blame the marketing department. The buck stops with the chief executive.
John D. Rockefeller
I notice increasing reluctance on the part of marketing executives to use judgment; they are coming to rely too much on research, and they use it as a drunkard uses a lamp post for support, rather than for illumination.
David Ogilvy
The strategic marketing paradigm of Open Source is a massively-parallel drunkard’s walk filtered by a Darwinistic process.
Bruce Perens
Whenever one or more components of a company’s business model changes, new business models are created for supporting companies. The changes might involve niches served, new marketing angles or improved value propositions.
Marc Ostrofsky
I’m not a marketing person. I don’t ask myself questions. I go by instinct.
Karl Lagerfeld
Your goal should be to own quality time in your customer’s inbox.
Drew Davis
Petrol price is a deregulated commodity, price of which is decided by our oil marketing companies based on input cost and other parameters.
Veerappa Moily
I think this whole division between the genres has more to do with marketing than anything else. It’s terrible for the culture of music.
Tom Waits
For a truly effective social campaign, a brand needs to embrace the first principles of marketing, which involves brand definition and consistent storytelling.
Simon Mainwaring
More brands are waking up to their social responsibility and doing good work through cause marketing campaigns. Yet too many still go about it the wrong way. I mean ‘wrong’ in two senses. Firstly, they are marketing ineffectively, and secondly, as a consequence their positive social impact is not maximized.
Simon Mainwaring
There’s so many things that can go wrong in the execution of a project like a television show or a movie, so many little elements, any number of things, all the way to marketing – like they could market it poorly and nobody finds it and down it goes.
Bryan Cranston
Whether people like it or not, my marketing thought is if you keep something in front of people for too long, they get used to it.
Shahrukh Khan
Marketing is what gets you noticed, and that side of it something – this side of it, if you like, doing interviews – is the side of it that I least enjoy, and yet is 50% of the project.
Rowan Atkinson
A satisfied customer is the best business strategy of all.
Michael LeBoeuf
A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
Jeff Bezos
When the product is right, you don’t have to be a great marketer.
Lee Iacocca
Advertising is the principal reason why the business person has come to inherit the earth.
James R. Adams
An advertising agency is 85 percent confusion and 15 percent commission.
Fred A. Allen
Transforming a brand into a socially responsible leader doesn’t happen overnight by simply writing new marketing and advertising strategies. It takes effort to identify a vision that your customers will find credible and aligned with their values.
Simon Mainwaring
When you’re in the car, how well you do is down to you and you alone-no band, no management, no marketing.
Nick Mason
I’ve got lots of books sitting here that have never been published because nobody could make any marketing sense of them.
Whitley Strieber
Now it really is, believe it or not, 90% of the films are green lit, not by the studio heads, but by the marketing department.
Sylvester Stallone
Other pages on the topic:
Universal Marketing Dictionary